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We speak to many clients and we always ask the question of how much they know about development. Sometimes they know nothing, sometimes everything but we often hear that they have been told the wrong thing, or have the wrong idea about app development. These misconceptions and myths range from cost to process and everything in between, so, we decided to clear up these confusions once and for all!
Whether you are fresh to app development or simply want to know some of the misconceptions then check out our quick guide to what's what!
The recent surge of augmented reality apps to hit the iPhone and iPad has slowed somewhat over the past year, with only the odd interesting app surfacing above the myriad of translation tools, photographic utilities and music apps to grace the app store. Until recently, augmented reality, AR for short, was being touted as the next big thing. I was always dubious of this moniker for some key reasons which I will discuss shortly, but my view of AR may well be on the turn due to the new Google Goggles.
IThe long abandoned plans for a Facebook Phone have resurfaced after Mark Zuckerberg, Facebooks CEO, approached former Apple iPad and iPhone engineers to help create his vision. Facebook originally put a dedicated button on the HTC Status, a failed attempt at moving from the software realm to the hardware one. Albeit as a partnering with an existing hardware company, the Facebook Button, and to a large extent the HTC Status, failed miserably.
If the first attempt was such a failure, why is Mark Zuckerberg reviving such grand notions? And how does this relate to their recent IPO?
The rumour mill has exploded over the past few days, all over a short comment made by Jony Ive, senior VP of Apple. In a recent statement he said that Apples most important product wasn't the Mac, the iPhone, the iPad or even the iPod, it was something else, and that something else was some of Apples best work. Rumours of imminent Apple releases always garner huge media attention even without any official hinting from prospective employees, so when one of their most senior guys makes such a bold statement everyone is bound to sit up and listen.
Whether you are a fan of Apple or are more firmly entrenched in the camps of Google or Microsoft, nobody can deny the level of design which goes into every Apple product. Design and function have long been the bedfellows of Apples strategy, who maintain that one without the other makes little sense. It is this determined approach to product design and implementation which has given Apple products their highly stylish moniker.
Many people attribute this style direction to the late Steve Jobs and whilst it is true that he was instrumental in the direction of the current product line-up, one man has been behind Apples creative vision for the past 20 years.
We recently backed the new CordLite, why? Not because we need more charging cables, Locassa HQ is awash with different charging cables and adapters, no, we backed it because it solves a problem in the most simple and elegant way we have seen and we love this approach to product design. The CordLite aims to solve the problem of trying to plug in an iPhone or iPad charging cable with little to no light, when you are plugging in your phone before that hard earned rest for example.
If rumours and speculation are to be believed then Apple are currently ordering up swathes of new 7.85" screens for it's new iPad Mini in readiness for shipping the mythical device later in the year. The rumours of such a diminutive device are by no means new, rumours of the iPad Mini, or iPad Nano as it was once nicknamed, have been around pretty much since the launch of the original 'full-size' version.
We hope Tim Cook puts on a show worthy of the new device if it ever surfaces, something in line with the now legendary PadFone announcement.
It appears the iPad is about to get a real test of it's ability to stand up in harsh conditions as the Manchester Fire Department, Vermont, have decided to trial the Apple device in place of the more traditional Toughbook.
Normally considered a fragile high-tech luxury, it remains to see how the iPad will hold up against the kind of treatment it can expect during an emergency call. Let's hope they have a decent case for it!